Equipment Trader

Regardless of trade – whether you’re a general laborer, project manager, or engineer – we all started from somewhere. You may have heard it said, “What you do today determines who you’ll be tomorrow.” Our opportunities for future success often spring from our past behavior. This is why it is important to start strong, and to continue to learn from every experience along the way. You never know which moment might lead to future opportunity, so give every job, every client, every task your very best. That has been our philosophy at Equipment Trader since the beginning. Read More

There is a quote we have all heard for years: “If you are not growing, your dying.”  I don’t know if you are dying, but I do know that after having consulted with and trained hundreds of dealerships over the last two decades that if you are not growing, you are creating “non-growing pains.”  Everyone talks about having growing pains, but the worst kind of “pains” you can experience are “complacency” and “stagnation.” Here are some warning signs for the commercial manager and the sales department: Read More

What happens when all major construction industries including asphalt, aggregates, concrete, earthmoving, lifting, mining and utilities – to name just a few, come together? You’ll have to come to Las Vegas, NV to find out. This time what happens in Vegas doesn’t stay in Vegas. You’ll return from 5 days of construction loving bliss with tons of new ideas and strategies to implement into your work processes. March 7-11, 2017, Conexpo-CON/AGG will be taking over 2,500,000 plus square feet of the Las Vegas Convention Center.

Here are the top ten reasons why you and every construction professional should attend Conexpo-CON/AGG 2017.
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The new year started off with a bang for the newly refreshed Equipment Trader as we took our new look to the World of Concrete expo, held January 17-20 in Las Vegas, Nevada. Bringing together construction and equipment professionals from around the world, this year’s WOC featured 1,455 exhibiting companies that were visited by 50,770 individuals. Read More

There’s no doubt that relations with Mexico are strained right now. This past political cycle has spooked manufacturers and dealers alike. There’s a great deal of uncertainty in what’s going to happen with policy and tariffs. Although that’s all true, it’s actually a really good time to export your equipment!! Read More

An interesting buyer segmentation that we’ve noticed is that there are two types of buyers: those that plan and those that react. They are two very distinct buying groups that often operate differently.

Planners are usually bidding on a job or contemplating the purchase of replacement equipment, while reactors are encountering an unplanned situation that calls for an immediate equipment solution. Our job, as equipment dealers, is to effectively get in front of both types of buyers. Read More


Tying the family Christmas tree to the roof of the car, driving it home, and getting it set up is a job unto itself. Now imagine doing that with a tree more than nine times larger! The Rockefeller Center Christmas tree tradition began in New York City in 1933, the same year as the ’30 Rock’ building opened. The first tree was a 20 foot balsam fir decorated with cranberry strings, paper garland, and even some tin cans. Things have grown a bit since then- this year’s tree is a 94 foot Norway Spruce, the tallest so far, with the exception of 1999’s 100 foot giant. Read More

Over the past three years, we have seen a sharp uptick in construction equipment purchases in December. It’s the time of year when a business’s accountant wants the owner to take advantage of the tax code and exemptions and refunds for equipment purchases. Dealerships that desire to take advantage of this seasonal spike in potential buyers need to begin marketing now, before decisions are finalized. Read More

November is the month of the turkey in the United States, as we gather with family and friends to enjoy a Thanksgiving feast.  But where did the idea of eating turkey on Thanksgiving even come from?  Since there are no leftovers from the 1600’s, there is some controversy about what was really eaten at the first Thanksgiving meal. Most researchers don’t believe that the main meat was actually turkey, rather fish and wildfowl, such as duck or goose, according to some Smithsonian archives. Read More

There’s no question that while some areas of building construction and maintenance have seen recent expansion, other sectors continue to be stagnant. The Great Recession is largely over, but recovery has come somewhat slower for our industry than others and the economy, even as it grows, will have normal cycles with ebbs and flows. The smartest dealerships can actually continue to grow market shares during down times. You can, too!! Read More

Did you know that the United States produces 1.5 billion pounds of pumpkin each year? That’s more than double the weight of the Empire State Building. According to Guinness World Records,  the world’s heaviest pumpkin was grown in 2014 by Beni Meier in Switzerland. It weighed 2,323 lbs- about the same as an adult polar bear. Read More

We all know how to prepare our homes and families for severe weather, but what about your vehicles and equipment? While it’s one thing to secure your home and personal property for an impending storm, other specific precautions must be taken on the job site. The following tips are designed to help you stay safe and prepared for a variety of weather events on the job site. Read More