Equipment Trader

Scrappy Marketing on a Budget: Grow Social Media Influence

In a highly competitive market, the struggle for exposure can be difficult and expensive, and sometimes your own resources aren’t available for a costly campaign blitz. This is why commercial dealership success requires a nimble-minded ability to think… Read More

Successful Selling: Creatively Getting Prospects to Visit Your Website

Welcome to Part 4 of our Successful Selling blog series, produced through a partnership between Commercial Web Services, Equipment Trader, and…

Successful Selling: Utilizing Social Media for Sales

Welcome to Part 3 of our Successful Selling blog series, produced through a partnership between Commercial Web Services, Equipment Trader, and…

Successful Selling: Internal Metrics That Help Maximize Website Data

Welcome to Part 1 of our Successful Selling blog series, produced through a partnership between Commercial Web Services, Equipment Trader, and…

4 Tips for Optimizing Inventory Listings

There’s a reason Equipment Trader is the leading online marketplace for buying and selling equipment. Well, actually, there are a few reasons. Today…

man looking though binoculars

Looking Forward

It’s crazy how fast time flies. Twenty years ago, a movie ticket cost under $5, the average price for a new car was $16,000, boxer Mike Tyson was in the ring biting ears, and, at 21 years old, Tiger Woods had just become the youngest golfer to ever win the Masters. Equipment Trader – formerly Equipment Trader Online – has also come a long way in the past 20 years and continues to lead the industry in buying, selling, renting, and…

Stay Visible On The Web

There is an ever-increasing demand from consumers to have ample amounts of information at their fingertips. We’ve previously outlined social media Dos & Don’ts. Today, we’ll take a look at how else you can keep your business visible to customers. From search engine results to business listings, there are several key details one should remember: